Also in the Nabisco section of the folders (see previous post) was this from the 1950's, credited to Welgar, the original branding of the Shredded Wheat factory, Shredded Wheat being a US licensed product, which Nabisco bought, Shredded Wheat is now part of the Kraft group, while Nabisco is owned by Mondelēz. Welgar is a portmanteau word for Welwyn Garden [City], where the factory was established.
No comments:
Post a Comment
Put your bit here and thanks for visiting....Feel free to correct, add something, ask a question, have a dig or blow a metaphorical raspberry!