Also in the Nabisco section of the folders (see previous post) was this from the 1950's, credited to Welgar, the original branding of the Shredded Wheat factory, Shredded Wheat being a US licensed product, which Nabisco bought, Shredded Wheat is now part of the Kraft group, while Nabisco is owned by Mondelēz. Welgar is a portmanteau word for Welwyn Garden [City], where the factory was established.
No Hurry at Harrisons
13 hours ago
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